🆎 Что делать

Библиотека дата-сайентиста | Data Science, Machine learning, анализ данных, машинное обучение

🆎 Что делать, если A/B-тесты врут

Классическая схема A/B-разбиения работает, только если пользователи не влияют друг на друга. Но что, если это не так?
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Такси, доставка, соцсети — в таких системах старый добрый user_id → контроль / тест уже не спасает. Метрики искажаются, а выводы могут привести к ошибочным решениям.
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👉 В карточках — 5 важных выводов.

🔗 В статье — разбор альтернатив: https://proglib.io/sh/lNqAnLfe9J

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Create: 2025-06-13
Last Update: 2025-07-06 12:29:56

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