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Free things often fail to leave a lasting impression. Why?

Behavioral economist Dan Ariely points out an intriguing aspect of human behavior: we attach greater value to things when we have invested effort or participated in a social experience - even if money never changed hands.

If your goal is to create lasting connections or memories, simply handing out freebies isn't enough. Instead, find meaningful ways for people to engage - emotionally, socially, or creatively. By creating a moment worth remembering, you increase the perceived value of the experience itself.

What are your thoughts on this approach?



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Free things often fail to leave a lasting impression. Why?

Behavioral economist Dan Ariely points out an intriguing aspect of human behavior: we attach greater value to things when we have invested effort or participated in a social experience - even if money never changed hands.

If your goal is to create lasting connections or memories, simply handing out freebies isn't enough. Instead, find meaningful ways for people to engage - emotionally, socially, or creatively. By creating a moment worth remembering, you increase the perceived value of the experience itself.

What are your thoughts on this approach?

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Telegram Gives Up On Crypto Blockchain Project

Durov said on his Telegram channel today that the two and a half year blockchain and crypto project has been put to sleep. Ironically, after leaving Russia because the government wanted his encryption keys to his social media firm, Durov’s cryptocurrency idea lost steam because of a U.S. court. “The technology we created allowed for an open, free, decentralized exchange of value and ideas. TON had the potential to revolutionize how people store and transfer funds and information,” he wrote on his channel. “Unfortunately, a U.S. court stopped TON from happening.”

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